Check out this vid from WakeGirls - it features Company’s new binding technology for 2010.  Tell me that is not smooth.  INNOVATION!

Company is calling it the Freedom Plate System.  It essentially lets you move around and adjust the binding VERY fast (if your buddies like a different setup they can quickly make the change before they slap the board on).  Pretty rad, check it out below and be sure to check out WakeGirls.com for more footage from the 2009 Surf Expo.

2010 Company Binding Technology from WakeGirls.com on Vimeo.

I just read an article on Ben Christensen over on WakeWorld.  Man this kid is a BALLER.  Ben knows what wakeboarding is all about and isn’t afraid to tell you how to live the dream.  Here’s a clip and a vid from the article:

WW: What is the biggest advice you have for someone that wants to make it in this sport?

BC: This may sound cheesy, but the key thing to wakeboarding is that when you’re on the water, have the time of your life. Don’t get frustrated, don’t be mad, just have a booyah time. …read more

Ben Christensen from Cameron Trejo on Vimeo.

Alliance posted the trailer for Parks Bonifay’s documentary video.

It took 27 years, locations all over the world and the last half a decade in production…The Parks Bonifay Documentary is finally here. This tale, this man, his unconventional youth and unvelievable adulthood, flirting with disaster, challenging life, the triumphs of winning everything in sight, and tribulations of incomprehensible injury, all add up to one thing: his movie…read more

What a life! check it out.

Shane Bonifay, one of the world’s most stylish riders lands himself another cover shot on a wake mag.’s cover.  This guy has been killing it for years and is often looked at as riding in the shadows of older brother Parks Bonifay. THIS IS NOT THE CASE!  Shane has got style and steez like no other rider out there!  Check out AllianceWake for more on shane or click here for a peek at Shane’s gear.

So, anyone besides me want to move in to this place!?

The street aesthetics of the skate scene are combined with a home atmosphere by combining concrete and wood. Concrete walls mould into the floor and concrete turns into wood to create a ramp partition with the kitchen. In that way, says the architect, somebody can flow from one space to the other, skating or walking.

The architect wanted the ‘skateboarding’ element to be more than simply putting a mini ramp in the living room. Rather, the ramp, the bowl and all the interpretations of those terms would actually become the building elements for this space. It is intended to be a ‘ramp house’ and not a ‘house with a ramp’. Straight lines are curved and the flat surface becomes a ramp or a bowl. Basic house elements such as the fireplace and storage units are hidden inside the ramp forms… read more

Located in Athens, Greece - more photos here